Pluto logo in white

Sales-Driven Advisory & Booking Tool

For Cruise Lines & Tour Operators

Pluto – Sales-Driven Advisory and Booking Tool for Cruise Lines and Tour Operators

Digitally controlled sales processes – with clear structure.

Pluto provides cruise lines and tour operators with a powerful B2B sales platform that combines advisory, booking, and booking management in a single solution. The application is browser-based, multi-tenant capable, and integrates flexibly into the system landscapes of various sales organizations.

 

Pluto was developed to efficiently present cruise products and package holidays and to make them available for both internal and external sales – from offer configuration through to booking completion. The tool is also suitable for centralized sales control by the provider.

Digitally Mapping Advisory and Sales Processes

  • Comprehensive travel search based on OTDS live data – identical to the tour operator’s website
  • Direct selection of cabins, flights, rail services, and additional services such as insurance, VIP services, or baby cots
  • Comfort features: deck plans, flight schedule overviews, comparison views, and filters
  • Dynamic shopping cart with real-time calculation of all selected services
Photo of the laptop screen showing the Pluto interface
Photo of the laptop screen showing the Pluto interface

Digitally Mapping Advisory and Sales Processes

  • Comprehensive travel search based on OTDS live data – identical to the tour operator’s website
  • Direct selection of cabins, flights, rail services, and additional services such as insurance, VIP services, or baby cots
  • Comfort features: deck plans, flight schedule overviews, comparison views, and filters
  • Dynamic shopping cart with real-time calculation of all selected services

Advisory and Booking Efficiently Combined

Pluto guides users through the entire advisory and booking process – structured, intuitive, and without media disruptions:

Easy to Understand – Thanks to Intuitive User Guidance

Intuitive user interface with context-based information elements and tooltips

Everything at a Glance – One Workflow for All Services

Selection of all bookable services from a provider within a single workflow

Increased Revenue Through Smart Campaign Control

Automatic activation of marketing campaigns and promotional prices, including voucher redemption at the time of booking

Real-Time Transparency – Your Dynamic Shopping Cart

Dynamic shopping cart with consolidated offer display, service overview, and detailed pricing

Seamless Integration with Mid- and Back-Office Systems

Direct transfer of bookings to the sales organization’s mid- and back-office systems

Flexible Customer Communication

Optional: output as an offer website for further digital communication with end customers

After Booking

Processing of bookings within the same system

Photo of a laptop in a café and the DaVinci interface

Processing Existing Bookings

Rebookings

Cancellations

Data changes

Sending documents

Technology & Integration

Thanks to its modern API architecture, Pluto can be flexibly integrated and operated:

  • Web-based integration with existing sales platforms or call center software
  • OTDS format for high data quality and fast loading times
  • Hosting in the Microsoft Azure Cloud
Visualization of the Pluto logo with arrows
Visualization of the Pluto logo with arrows

Technology & Integration

Thanks to its modern API architecture, Pluto can be flexibly integrated and operated:

  • Web-based integration with existing sales platforms or call center software
  • OTDS format for high data quality and fast loading times
  • Hosting in the Microsoft Azure Cloud

Pluto is therefore not a comparison system, but a dedicated advisory and booking platform per provider and brand. Only the content approved for a specific tenant is bookable.

Multi-Tenant & Scalable

Pluto is based on a tenant concept: each provider operates within its own isolated system environment. Currently, cruise lines such as TUI Cruises process their offers via Pluto. Additional providers – including package holiday operators – can be integrated modularly.

Would You Like to Make It Easier for Your Sales Network to Sell Your Cruises and Package Holidays?

Contact us – we will show you how Pluto enables you to bring your offers into distribution efficiently and at scale.

FAQs

Pluto is the B2B advisory and booking tool for cruise lines and tour operators, combining advisory, booking, and booking management within a single platform.

Cruises, cabins, flights, rail services, and additional services such as insurance, VIP services, or baby cots – all within one workflow.

Pluto mirrors the offer presentation of the tour operator’s website, supports marketing campaigns and vouchers, and provides offer pages for customer communication.

  • Consistent offer and pricing data (OTDS live data)
  • Easy integration into existing sales environments
  • Multi-tenant capability for individual brands and providers

Pluto is browser-based, cloud-hosted (Azure), API-enabled, and can be flexibly integrated into existing platforms or call center software.

Pluto supports travel advisors and sales partners in the professional consultation and sale of cruises. Features such as cabin visualization, availability, fares, and advisory workflows are aligned with the requirements of the international cruise industry.